What the workflow does after the right rules are connected and tested.
- Save where the lead came from, the service requested, the person responsible, and the current status.
- Confirm that a valid inquiry was received and give the team its next task.
- Start a separate follow-up plan when an estimate is open.
- Stop when the person replies, books, buys, declines, or opts out.
- Show overdue tasks and failed messages so the team can act.
Make the next step easier to see and complete.
- Fewer leads wait without someone responsible for the next step.
- Estimates receive consistent, respectful attention.
- The team can see where follow-up stops working.
Measure what happened after the lead arrived.
Time to first responseLeads reachedEstimate repliesAppointments bookedJobs won or lost, with reason
What this can and cannot do
Follow-up turns on only after the eligible lead or estimate, sending channel, reply, opt-out, and failure rules pass testing. It cannot make every inquiry a fit or force someone to buy.
